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Home Technology Big Data

Max out your Win-Loss analysis

Steve Rietberg by Steve Rietberg
January 1, 2020
Photo by Jill Wellington from Pexels

Photo by Jill Wellington from Pexels

There are plenty of famous quotes that remind us that we learn more from our failures than our successes. I’m sure you’ve seen them:  “We learn from failure, not from success” “Failure is success if we learn from it” “There is no failure, only feedback” This popular attitude may help explain why managers conducting win-loss analyses tend to look to their lost deals for wisdom more often than they inspect their wins. But both questions are important. Knowing why we win is as valuable as knowing why we lose. As you look for insight in your pipeline’s win-loss data, keep [...]

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Related:  Role of MDM in finance
Tags: Gartnerwin-loss analysis
Steve Rietberg

Steve Rietberg

Steve Rietberg is a Senior Director Analyst in Gartner's Sales practice. Prior to Gartner, Mr. Rietberg has 15 years of industry experience in Sales Operations and IT roles. Additionally, he has 10 years of consulting experience, assisting clients with technology solutions and system integrations. Mr. Rietberg has experience with sales analytics, sales systems, sales methodology, and sales force design.

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